#127: Daniel Murray – Why LinkedIn Company Pages are a HUGE Opportunity

WATCH ▶️ Watch this episode on YouTube *** EPISODE DESCRIPTION Daniel Murray is the creator of The Marketing Millennials, a podcast and newsletter focused on today’s marketing leaders and tomorrow’s stars. Daniel is also a creator for Workweek and personally has 110,000 followers on LinkedIn. The Marketing Millennials Company page has more than 500,000. In this episode, you’ll learn how to use LinkedIn company pages well, some of the nuances that make your content stand out, when to use images vs. text, and why your goal should be to create a pattern interrupt. Full transcript and show notes Follow The Marketing Millennials on LinkedIn Subscribe to The Marketing Millennials Follow Daniel Murray on LinkedIn / Twitter *** TIMESTAMPS 00:00 - Daniel Murray’s Growth Secret 01:32 - Daniel’s Path to Marketing 03:17 - Marketing Operations VS Marketing Automation 05:01 - What ACTUALLY Makes You Successful In Marketing 06:26 - How Marketing Should Be Taught In College 08:06 - Creating A Space To Learn Good Marketing 13:02 - How Should We Think About Company Pages 18:16 - LinkedIn Has Great Organic Reach 20:33 - Company Pages Are Like Meme Pages 23:48 - Why Are People Posting Dark Mode Tweets? 28:48 - Gaining 40,000 Followers PER MONTH 30:52 - Using Other People’s Content To Grow YOUR Following 33:15 - Image VS Text Posts 34:05 - Speak The Language of the Platform 36:55 - What Makes a GREAT Post? 38:27 - Testing What Works For You *** RECOMMENDED NEXT EPISODE → #188: Richard van der Blom *** WHEN YOU'RE READY 📬 Creator Science Newsletter 🚀 Get CreatorHQ (creator operating system) 🧪 Join The Lab (private membership community) 🧞‍♂️ Get a Personalized Offer *** CONNECT 🐦 Connect on Twitter 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube *** SPONSORS 💼 View all sponsors and offers *** SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

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Creating content has never been easier – but breaking through the noise has gotten harder. The only reliable way to grow as a creator is through observation, experimentation, and iteration. This podcast is your weekly guide to evidence-backed strategies and experiments you can apply to your business. Each episode features candid conversations with today’s top creators—like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez—sharing actionable insights to help you grow your audience, build trust, and boost your income. This isn’t just an interview podcast—it’s a deep dive into the business of content, hosted by Signal Award-winner Jay Clouse. It's growth for creators, down to a science.