BONUS: Building Community and Being Acquired (Indie Hackers)

In this bonus episode, I'm talking with Courtland Allen, the founder of Indie Hackers. As I’ve shared a couple times over the last few months, my accelerator and community Unreal Collective was acquired by Smart Passive Income in January of this year. I wrote an article about the acquisition, and it got quite a bit of attention. One of the places it got shared was on Indie Hackers, a massive online community of nearly 30,000 people trying to build profitable side projects. It was originally shared by Rosie Sherry, the then-community manager for Indie Hackers. And the founder of Indie Hackers, Courtland Allen, left a really thoughtful comment on the piece too. Indie Hackers itself was once acquired by Stripe, and now Courtland works for Stripe while building the community full time. So we had a lot of common ground. In this episode, Cortland and I talk about the acquisition, earning a living as a creator, why I don’t really like Clubhouse, and how to build a community online. Courtland is an incredibly smart creator himself, and I’m excited to interview HIM on Creative Elements here soon. *** WHEN YOU'RE READY 📬 Creator Science Newsletter 🚀 Get CreatorHQ (creator operating system) 🧪 Join The Lab (private membership community) 🧞‍♂️ Get a Personalized Offer *** CONNECT 🐦 Connect on Twitter 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube *** SPONSORS 💼 View all sponsors and offers *** SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

Om Podcasten

Creating content has never been easier – but breaking through the noise has gotten harder. The only reliable way to grow as a creator is through observation, experimentation, and iteration. This podcast is your weekly guide to evidence-backed strategies and experiments you can apply to your business. Each episode features candid conversations with today’s top creators—like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez—sharing actionable insights to help you grow your audience, build trust, and boost your income. This isn’t just an interview podcast—it’s a deep dive into the business of content, hosted by Signal Award-winner Jay Clouse. It's growth for creators, down to a science.