Who is the Customer?

Episode 23: Markus Erlandsson talks to Jukka Niiranen about Who is the Customer? The conversation starts with the lifecycle perspective and who could be your customer, who are your customer and who is no longer your customer. How do you then model that in Dynamics CRM and how do you think about leads vs customers. … Continue reading Who is the Customer?

Om Podcasten

CRM Rocks is a podcast that focuses on Dynamics CRM and discussions about what you could do within the scope of customer relationships.