What to do When You Have Two Distinct Target Customers

In today's episode, Pam answers a question from Melanie of Timmel Crochet. She asks, "I sell crochet products and design patterns. Do I need to create two separate businesses?"  This is such a good question and it's something I've wrestled with in the past. So we'll explore what are target customers and whether you should have more than one. Find out what I chose, what I'd do differently, and what I recommend if you find yourself with two distinct target customers for your crochet business. Grab a hook and a WIP and listen in for actionable, bite-sized crochet business tips. Get your FREE Handmade Business Binder for Crochetpreneur subscribers.  Find show notes and more at crochetpreneur.com/what-are-target-customers/ Music from Pond 5: Happy Walking by Play Again

Om Podcasten

Pam Grice, counselor/crocheter turned crochet business coach, from Crochetpreneur® and Made with a Twist™ hosts the Crochet Business Chat podcast to help you turn yarn into money. Whether you're a maker, designer, or blogger, your handmade business will benefit from these bite-sized tidbits and actionable strategies for taking your business from passion to profits. Each week, Pam and other yarn industry experts will answer your questions about creating, selling, designing, marketing, time management, and more! Grab a hook and a WIP, sit back, and enjoy listing to the Crochet Business Chat podcast. It's therapy for your crochet business. For even more business tips, find Pam at https://pamelagricecoaching.com