Combatting Complacency: Mastering Your Kickstarter Campaign

Welcome, fellow crowdfunding enthusiasts! Are you ready to tackle complacency? In episode 159 of Crowdfunding Nerds, Andrew and Sean are back to help you stay ahead of the game. We start with some casual banter, then dive into the dangers of complacency in Kickstarter campaigns. We also share our New Year's resolutions and discuss how to avoid the pitfalls of complacency.   We share personal stories of overcoming complacency, emphasize the importance of gratitude, and warn about the illusion of eternal success. Learn about the importance of innovation, goal setting, and contingency planning.   We highlight the dangers of underestimating customer engagement, overstretching yourself, and unhealthy comparisons. We underline the power of communication and the necessity of seeking audience feedback.   We remind you that no company is too big to fail and that each Kickstarter campaign should be treated uniquely. Finally, we discuss the importance of continuous learning and wrap up with some valuable resources.   Join us, let's overcome complacency together!   Show Chapters: 00:01 - Banter Beginnings 00:15 - Complacency in Kickstarter Games 01:35 - New Year's Resolutions Discussion 08:07 - Tackling Complacency in Crowdfunding 13:25 - Personal Anti-Complacency Stories 17:28 - Importance of Gratitude 18:19 - Illusions of Indefinite Success 19:28 - Emphasizing Innovation and Adaptation 25:46 - Forms of Complacency in Business 28:47 - Dangers of Overexpansion 31:20 - The Peril of Comparison 33:55 - The Power of Communication 34:16 - Audience Feedback and Game Innovation 45:56 - No Company is Too Big to Fail 46:15 - Treating Each Kickstarter Campaign Uniquely 49:38 - The Power of Continuous Learning 51:18 - Episode Wrap-up and Resource Sharing

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Since 2019, Crowdfunding Nerds has helped over 200 crowdfunding creators raise over $30M on Kickstarter and Gamefound. In addition to that, we have generated over $100M in ecommerce sales and had clients featured on Shark Tank, ”As Seen On TV,” and more. We work with IP’s like Avatar: The Last Airbender, Elder Scrolls, Fallout, Star Trek, Mass Effect, Dune, and more... But we have also helped a TON of first-time creators fund on day 1, too! Our podcast exists to help you with your journey before, during, and after crowdfunding using real-world examples from our clients. We share what’s working and what is not in today’s market. We build pre-launch e-mail lists, get backers during live campaigns, and drive pre-orders and e-commerce sales after your campaign ends! If you’re DIY marketing (doing it yourself), we created the Crowdfunding Nerds Academy to help, which has specialized courses designed to make sure you’re doing it right! Buckle up; it’s about to get nerdy.