How To Leverage Miniatures In Marketing

Marco Pecota of Raybox Game joins the Crowdfunding Nerds to discuss his use of miniatures in crowdfunding marketing. 00:02:13 – Marco Pecota Introduction 00:05:12 – The Rise Of Solo Board Games 00:11:24 – How To Leverage Miniatures In Marketing 00:19:37 – Using Story & Narrative In Marketing 00:22:04 – Recommended Miniature Painters 00:24:32 – Leveraging Professionally Painted Miniatures 00:30:37 – Staging Your Price Points Around Miniatures 00:39:59 – Stretch Goals & Miniatures 00:48:52 – Develop Stand Alone Expansions 00:50:20 – Summary Escape From Stalingrad Z - https://www.rayboxgames.com/copy-of-ks-landing-page Escape From Projekt Riese - https://www.rayboxgames.com/efpr-landing-page Tabletop Analytics - https://www.tabletopanalytics.com/ Den Of Imagination - https://denofimagination.com/ Chest Of Colors - https://chestofcolors.com/ Jason Gibeault - https://www.twitch.tv/splinteredbrushstudio/about Surveying Your Community – Why & How You Should Do It - https://crowdfundingnerds.com/episode99/

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Since 2019, Crowdfunding Nerds has helped over 200 crowdfunding creators raise over $30M on Kickstarter and Gamefound. In addition to that, we have generated over $100M in ecommerce sales and had clients featured on Shark Tank, ”As Seen On TV,” and more. We work with IP’s like Avatar: The Last Airbender, Elder Scrolls, Fallout, Star Trek, Mass Effect, Dune, and more... But we have also helped a TON of first-time creators fund on day 1, too! Our podcast exists to help you with your journey before, during, and after crowdfunding using real-world examples from our clients. We share what’s working and what is not in today’s market. We build pre-launch e-mail lists, get backers during live campaigns, and drive pre-orders and e-commerce sales after your campaign ends! If you’re DIY marketing (doing it yourself), we created the Crowdfunding Nerds Academy to help, which has specialized courses designed to make sure you’re doing it right! Buckle up; it’s about to get nerdy.