Cross-Training with Sales & Marketing w/ Patrick McKenzie (@patio11)

(BONUS EPISODE FROM THE ARCHIVES) Learn about how Patrick McKenzie combined his technical skills with marketing/sales skills to launch & grow several successful internet businesses. Patrick is the creator of Bingo Card Creator. He learned marketing and sales to launch and grow Kalzumeus Software; He has worked with 37signals, Fog Creek Software, and is now in content & community at Stripe. Find Patrick on Twitter at @patio11 and listen to Patrick’s podcast here. Don’t miss out on ...

Om Podcasten

Hear the inside stories of the "geeks who lead at scale" - Directors, VPs and CTOs running software engineering orgs at larger companies with 100+ engineers, and interviews with domain experts who can help those leaders to manage their engineering orgs more effectively.I'm your host - Peter Bell, I've been helping senior engineering leaders to connect with and learn from their peers since 2010!This podcast is designed for  engineering leaders who want to learn the latest good practices from their peers who are way too busy operating to write an article or publish a book!Running a software engineering org at scale is hard! You need to manage stakeholder expectations, attract and retain top talent, align and structure your org effectively and keep up with the latest processes and tooling. And that's before we even try to make sense of the potential impact of LLMs and GenAI on managing technical teams.Our podcast and weekly newsletter provide you with access to hard-won wisdom from top engineering leaders and relevant domain experts. Learn more at https://geekswholead.com/