61. beCommerce with Björn Dröschel, Managing Director Product & Technology at fulfillmenttools
In today's episode, Markus Lorenz speaks to Björn Dröschel, the Product & Technology Managing Director at fulfillmenttools. The platform merges eCommerce with their client's store network, supporting processes like order entry, shipping, click and collect, returns while offering a perfect omnichannel shopping experience for retail customers. In this conversation, Markus and Björn discuss the birth of fulfillmenttools, the unpredictable reality of setting up a company during the breakout of a global pandemic, creating technology that will be adaptable to increasingly rapid changes of the market, and building flexible eCommerce tools that can be used and customized by people without developer assistance. Tune in!