Episode 101 – Marketing Plan: Picking Your Niche

This is Part 1 of ”t-shirt business marketing plan” series and we talk about how to pick a niche that is going to be successful for your custom t-shirt business. The action steps we share apply for people who are just getting started or are already in business and want to learn how to take advantage of other profitable niches and grow their business.

Om Podcasten

The Custom Apparel Startups podcast was started simply because we love both the apparel decorating business and the idea that almost anyone, with a small investment and a little dedication, cannot only start their own business but thrive! Our goal in starting CAS is to help educate apparel entrepreneurs about the business of the business, something often overlooked by people with an idea and a budget, but no business plan or experience behind them. We’ll be talking with the biggest names in the apparel decorating about things that are interesting and useful for all of you. Below are just a few topics we’ll be covering: Marketing Ideas Finance and Taxes Social Media eCommerce and Shopping Cart Software Pricing your work Managing inventory Equipment and Software Uses