Customers before metrics with Churnbuster’s Kristen LaFrance
We talked to Churnbuster’s Head of Growth Community about and host of the Playing for Keeps podcast Kristen LaFrance about:
- What SaaS companies from the world of DTC Ecommerce.
- What retention based acquisition means and the impact making customers successful has on the business bottom line.
- How deeply understanding customers leads enables companies to build more meaningful relationships with them.
Resources
Connect with Kristen on Twitter