The Big Miss – How Businesses overlook the value of emotions  with Zhecho Dobrev

The CX Goalkeeper had the great opportunity to interview Zhecho DobrevLinkedIn Headline: Author | Customer Experience and Behavior Science Consultant & TrainerHighlights:00:00 Game Start00:37 Zhecho's introduction01:56 His values04:16 Where does the idea of writing such a book come from?07:39 why did you decide to write about emotions?09:51 The emotional signature16:41 Where should companies start if they need to care about emotions?18:51 Restructuring surveys to cover also emotions21:37 What should business do from a strategical point of view?22:19 Seven business practices for an emotional connection23:02 The most remarkable example25:27 Customer Science29:29 The future of Customer Experience31:37 Zhecho book suggestion32:21 His contact details32:55 Zhecho's Golden Nuggetand much more on https://www.cxgoalkeeper.com/ZhechoDobrev#cxgoalkeeper #customerexperience #podcast #leadership

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Business & Digital Transformation, Leadership, Innovation and Customer Experience. It's not about B2B or B2C business - we are in a HUMAN to HUMAN environment. Don't waste your time looking for latest insights, best practices, methods, ... I bring them to you. I personally select the best thought leaders, experts, specialists and friends to give you, episode after episode, everything you need to smartly play in your job and in your life. More information: www.cxgoalkeeper.com/podcast About Gregorio Uglioni - Transforming Business Into Value Generating Engines - Creating Long-Lasting Impact Leveraging Customer Experience - Host Of The Globally Recognized CX Goalkeeper Podcast “Customer Experience Goals” - Speaker at global events & at podcasts - Judge at International Awards - CX Lecturer for several institutions customer experience, experience, customer service, service, transformation, cx transformation, agility, best practices, customer, acquisition, retention, cost to serve, best in class service, best in class experience, thought leader, transformation manager, cx manager, senior management, cx strategy, voice of the customer, voice of the employee, growth, purpose, improve business results, award-winning strategy, cx community, leadership, improvements, cx governance, experience design, customer journey, ACXS, CCXP, CXPA, employee experience, innovation, cx culture, cx design, cx architecture, service culture, people first, human being, purpose