Marianne Rutz - Rutz Consulting - How To Avoid CX Breakdowns

Marianne Rutz is the founder of Rutz Consulting. She has a long track record of advising BPO and customer service operations and she also hosts the popular Operational Excellence Podcast. She is based in Scotland. Peter Ryan heard an episode of Operational Excellence focused on the topic 'Where is your CX going wrong?' The episode focused on why companies keep making the same mistakes so he called Marianne to ask about how to avoid these CX breakdowns. https://www.linkedin.com/in/marianne-rutz/ https://rutzconsulting.com/ https://podcasts.apple.com/gb/podcast/the-operational-excellence-show/id1499082914  

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CX Files features your hosts, CX industry analysts Mark Hillary and Peter Ryan, speaking each week to leading analysts, thinkers, and practitioners focused on managing the Customer Experience (CX). In each episode Mark and Peter talk to their guests about the future of CX, the important trends, and what customers really expect from brands today.