Robin Harrison - Webhelp - The Post-Covid Evolution Of CX

Robin Harrison is the Group Chief Marketing Officer at Webhelp. He is based in the UK. Robin has some strong views on the post-pandemic return to normal. Both employees and customers have changed, so CX strategies also need to evolve. This is a view that CX Files endorses - as can be clearly heard in the introduction with Mark and Peter. Research undertaken by Webhelp with Frost & Sullivan has shown that 92% of CX leaders intend to transform their CX inside the next 12 months - so there is an urgent need to review a post-pandemic strategy for modern CX. During the interview, Robin mentioned the Webhelp Anywhere methodology that codifies much of this thinking - follow the link for more information. https://webhelp.com/anywhere https://www.linkedin.com/in/harrisonrobin/ [Apologies to listeners as Mark tested positive for Covid just after speaking to Robin and was still positive when recording with Peter - plus his neighbour decided to rebuild when the intro recording started!]

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CX Files features your hosts, CX industry analysts Mark Hillary and Peter Ryan, speaking each week to leading analysts, thinkers, and practitioners focused on managing the Customer Experience (CX). In each episode Mark and Peter talk to their guests about the future of CX, the important trends, and what customers really expect from brands today.