Under The Influence

In today's episode of Daily Creative, our guest, Ted Raad, co-founder of Trend Companies, shares his unique journey into the world of social media influence. Originally a bystander in his wife's budding influencer career, Ted was thrust into the business when they realized the power of staying authentic. Together, they built a company centered on maintaining integrity and growing trust with their audience.We discuss the difference between true influence and mere attention-seeking, emphasizing that genuine influence stems from providing authentic value and advice. Ted also shares insights on how creative professionals can foster influence by being authentic to themselves and their audience.Key Learnings:1. Influence can be about calling the best out of others, not just strategy or big plans.2. Authenticity is crucial in maintaining and growing trust with your audience.3. True influence is about guiding others towards what they already want but don't know how to find.4. Being persistent and embracing potential ridicule can lead to long-term success.5. Leadership that leaves a lasting impact focuses on developing and empowering people, creating echoes rather than monuments.Get full interviews and daily content in the Daily Creative app at DailyCreative.app. Mentioned in this episode:NEW BOOK! The Brave Habit is available nowRise to important moments in your life and work by developing the habit of bravery. Available in paperback, ebook, or audiobook wherever books are sold. Learn more

Om Podcasten

Formerly The Accidental Creative. Being a creative professional should be the greatest job in the world. You get to solve problems, express yourself, bring something new into the world and you get paid to do it. What's not to love. Yet every day, creative pros face, tremendous pressure and uncertainty. The temptation is just to play it safe, surrender to distraction and settle for less than your best daily creative is about making sure that's not your story. Each episode focuses on a topic relevant to creative pros, like how to come up with ideas under pressure, or how the collaborate when you're overwhelmed, or how to lead your team and help them discover motivation. It's time to fall back in love with your work. Listen to Daily Creative wherever you get your podcasts or subscribe in the Daily Creative app at dailycreative.app.