The Business of Fun: Doug Mann

Today's episode is brought to you by Booking Protect. Visit them at www.bookingprotect.com and find out how you can give your guests world class customer service, a better buying path, and you can create a new stream of revenue for your organization.  Come see me and Simon Mabb in Sydney at the Ticketing Professionals Conference of Australia on 14 and 15 of November. I'm giving the opening keynote on change and innovation. Simon will be leading you through a presentation on delivering world-class customer service. Get your tickets at www.ticketingprofessionals.com.au My workshop, "Fans For Life: Creating and Keeping Modern Fans" is coming to Melbourne on 18 November. Come and learn about lifetime fan value, the sports marketing funnel, and a lot more.  Get my new newsletter, "Talking Tickets". 5 stories you should have been paying attention to over the last week and why they matter. Delivered right to your inbox, each Friday morning.  Today's guest is Doug Mann from the Victoria Racing Club in Melbourne, Australia.  This is a really great episode because we get into a lot about the difference between being best-in-class and being world-class! We also cover innovation, change, attendance, value and a whole lot more.   

Om Podcasten

When you work in entertainment, you are in the business of fun. This podcast will focus on the challenges and opportunities associated with helping your customers create memories and special moments. We will talk about sports, theatre, performing arts, and other forms of entertainment, highlighting the best ideas in marketing live experiences, creating long-term customers, and growing revenues.