Connected Strategies (w/ Nicolaj Siggelkow)

Nicolaj Siggelkow is a business Professor at the Wharton School of business at the University of Pennsylvania. He received a Ph.D. in Business Economics the Harvard Business School. His research on how firms create and sustain competitive advantage has been published in the leading management journals, including the Academy of Management Journal, Management Science, and Organization Science. Professor Siggelkow is one of the most sought-after professors in Wharton’s MBA program, having been the recipient of more than 20 teaching awards. He also has extensive experience in executive education, teaching in a range of open enrollment and custom programs. His most recent book “connected strategies” explores how to create tighter connections between firms and customers.

Om Podcasten

This management podcast tackles the big questions about leading organizations from some of the greatest thinkers of our time. Jeff Schatten PhD, a business professor at Washington and Lee University and in partnership with McGraw Hill Education, has conversations with top intellectuals, influencers and business executives about challenging topics that are essential to successful 21st century organizations-- insights you never knew you wanted to know.