How Brittanica is Using an AI Voice App to Revive the Company
I bet you thought the Encyclopedia Britannica was dead. Well, you may be surprised to learn that it’s not. They have just come out with a revolutionary new AI Voice bot on Alexa and Google Skill called Guardians of History. Key points: (1:20) what is Guardians of history? (2:20) How does the app work on Alexa and Google Skill? (4:55) How hard was it to move to a voice app from a set of encyclopedias? (6:30) What challenges did you have setting up the app? (8:34) How long did it take to build Guardians of History? (9:25) What was the budget for the app? (11:00) What was the go-to market strategy for Guardians of History app? (12:15) Is there any in-app AI marketing to help make the app viral? (14:58) How do you plan to monetize the app? (18:20) What is your favorite AI Solution and why does it concern a goat? Show links: Guardians of History (Ask Alexa or Google to open is up) Mark – explore our chatbot on Facebook marketing. https://m.me/fanaticsmedia?ref=w6471331 Marketing Quote: “Manufacture a Threat and you can sell its Solution”