The Rise of Paracrises and AI: VW’s racist advertisement paracrisis

In this episode we are talking with Dr. Timothy Coombs, who is based at Texas A&M University in the Dept of Communication. He has been actively involved in crisis communication for over 20 years as a researcher and a practitioner. Coombs has written a large number of articles and book chapters about crisis communication as well as the award-winning book Ongoing Crisis Communication - now in its 5th edition.  For more about this topic (including the case study/example), see the chapter on this topic in the Handbook on Digital Corporate Communication (2023) published by Edward Elgar Publishing. 

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Join Professor Vilma Luoma-aho and Dr Mark Badham as they engage in dialogue with some of the most recognised Corporate Communication scholars across the globe. They ask questions like: What is digital technology changing in communication functions, practices and tools? What are recent examples of these changes? What is the dark side to these changes? To go deeper into each episode topic (including case studies) , see the Handbook on Digital Corporate Communication (2023) published by Edward Elgar Publishing. Cover image used under licence from Adobe Stock.