Neal Schaffer and The Age of Influence
Neal Schaffer, an internationally recognized social media marketing expert, explains how that shift plays a significant role in online marketing in the Influencer Era. Influencer marketing is about establishing relationships, turning fans into influencers, and leveraging that influence to share your message in a more credible and authentic way. This is a handbook for anyone who wants to successfully spread a message in the age of social media.
Schaffer teaches entrepreneurs, marketing executives, and cutting-edge agencies on how to:
- Identify, approach, and engage the right influencers for their brand or product.
- Determine what resources to put behind influencer campaigns.
- Manage the business side of influencer marketing, including tools that will help measure ROI.
- Develop their brand’s social media voice to become an influencer in its own right.
New Book: https://nealschaffer.com/ageofinfluence
Web: https://nealschaffer.com
Podcast: https://nealschaffer.com/podcast
Community: https://nealschaffer.com/community
https://www.amazon.com/Age-Influence-Power-Influencers-Elevate/dp/1400216362/ref=as_li_ss_tl?_encoding=UTF8&qid=&sr=&linkCode=sl1&tag=windminetwor-20&linkId=241999fadb26f6bc02547da69ae16ee6&language=en_US
https://voymedia.com