Ep 63: Creating a Culture of Happiness and Positivity with Mauricio Domenzain

On this episode of Direct Approach, Wayne Moorehead interviews Mauricio Domenzain, CEO of Immunotec who shares the importance of understanding who you are, what you stand for, what market you are competing in and his strategies for market expansion success. He also explains why he is most passionate about creating a culture of happiness and positivity and the incredible impact it can have.

Om Podcasten

Welcome to the Direct Approach with Wayne Moorehead, an exclusive podcast by DSN where Wayne shares candid and insightful conversations with leading corporate executives about today’s evolving direct sales channel. Tune in every other Thursday for timely insights and relevant takeaways.