$10k from one $39 Digital Product: Case Study Analysis

  Spicy Ellen makes a bit of a return in this episode as I discuss the realities of launching and selling digital products. Online "Gurus" love to tell you that all you need to is to create and sell this one digital product and you'll be set financially! Well, lets debunk that myth and have a bit of a reality check. Some takeaways from this episode: Many online coaches oversimplify the process of selling digital products A discussion around Audience Privilege  Viral moments can boost sales but are not reliable long-term. Higher ticket offers can lead to more sustainable income. Building an audience is essential for selling digital products. The importance of strategic planning for product launches. If you have the time, please could you rate and review this podcast or subscribe to it. It really helps us to continue making this free content for you and we just generally appreciate that you would do this for us! Have a great week guys!Ellen xx ~~~ Mentioned in today's episode: Viral TikTok that helped increase sales of my digital product: https://www.tiktok.com/@ellenmackenzieee/video/7196839608276077826?is_from_webapp=1&sender_device=pc&web_id=7389835566663173648  My episode on how much each revenue stream made me in 2024: How Much Money I Made in 2024   Want to get more Ellen or Work with her and her team? Check out the Dishing Up Digital Agency website for more information and to contact us: https://www.dishingupdigital.com/ Join the Dishing up Digital School: https://www.dishingupdigital.com/courses  Ellen's Instagram Page: https://www.instagram.com/ellenmackenziee/  Ellen on TikTok: https://www.tiktok.com/@ellenmackenzieee?lang=en  Buy Ellen's Book: https://www.ellenmackenzie.com/book 

Om Podcasten

The Dishing Up Digital Podcast is here to empower social media managers to build their dream life and business. In this podcast, you will learn everything there is to know about being a successful social media manager. From social strategy and Instagram hacks through to practical business advice like how to host a sales call or the mindset of an entrepreneur. I started my business as a small side hustle and quickly discovered the demand and growth potential in this industry. Within 10 months, I had scaled my business to match my corporate job and decided it was time to leave the 9-5 world and go all-in on my business. Now I run a six-figure agency and coaching business from the comfort of my own home in New Zealand! If you're ready to create your own life of freedom, you've come to the right place. Grab a cup of tea or a glass of rose, and let's turn those dreams into a reality.