Episode 18: Direct cash-transfers
Cash delivered electronically to a phone or credit card. Direct cash platforms are becoming new competitors of the traditional non-profits in global development. They give individual donors the sense of connection they want, a frictionless customer experience, and a clear value propositon based on results and not good intentions. 100 weeks is a revolutionary way of giving, initiated by Gitte Büch & Jeroen de Lange. 100 WEEKS connects women living in poverty with organizations and people who support them with money for the duration of 100 weeks. The women decide how to spend the money, but receive entrepreneurial training. The cash is transferred to their phones using mobile money and within 100 weeks families are lifting themselves out of extreme poverty.In this episode together with Gitte Büch we are going to talk about direct cash-transfers. What direct cash-transfers are, how 100 weeks is revolutioning global development and lifts women, families and entire communities out of poverty, the growing importance of data at your fingertips, and the opportunities direct-cash transfer bring for the broader development community.Gitte Büch is the co-founder of 100 weeks, an revolutionary direct-cash platform. Before, Gitte worked on the intersection of communication, marketing and fundraising. After various commercial communication positions, she lived in Tanzania and Vietnam for a number of years. For the past fifteen years she has been active in various development organizations, including War Child.