EP 162: Using AI to market your business (or not...)

In this episode I pit real intelligence against the artificial kind so much in the news these days. Is AI a savior, or will it lead to our demise? Listen in as we process a topic for massage and bodywork therapists that is moving at warp speed and is often not easy to comprehend. This week on the Do It With Intention Podcast: Learn how AI generated writing can have the opposite effect than intended — inaccurate and boring content being two problematic issues. Find out the best ways to turn AI into a technology that you can make your own, using human connection to improve your business.   Resources from this episode: Debating the Future of AI - Making Sense podcast The Trouble with AI - Making Sense podcast Artificial Intelligence: A Modern Approach by Stuart Russell and Peter Nerving Smart Until It’s Dumb: Why Artificial Intelligence Keeps Making Epic Mistakes (and why the AI bubble will burst) by Emmanuel Maggiori Grab your free practice-building resources here! Check out my website The Bodywork Project YouTube massage business videos

Om Podcasten

Turn your passion for the work you do into a successful business that you love, all without burning out or selling out. Join host Mindy Totten, LMBT, CST-D, for weekly episodes about marketing and all things bodywork business. With clarity, empathy, and a dash of humor, we’ll dive into the nitty-gritty about what it REALLY takes to build a profitable and sustainable massage or bodywork practice. You do great work in the world. You deserve to make a great living doing it.