EP 44: How to Sell Your Services with Integrity with Nikki Rausch

For most of you running your own massage or bodywork business, just hearing the word selling can make you cringe! Time and time again it’s the most uncomfortable topic for my students to tackle. But what if sales were presented in a way that echoes the service mentality so essential to the bodywork industry; sales aren’t about you, they are about doing something with and for someone else. On today’s episode, I sit down with sales coach and my spirit sister, Nikki Rausch, to learn more about how to confront your uncomfortable feelings around sales so you can be of better service to your clients. Nikki helps us understand that if you are not making sales, you have a hobby, not a business. Listen as we discuss how to take that uncomfortable feeling around sales and translate it into conversations that will allow you to show up authentically and with confidence. This week on the Do It With Intention Podcast: Understanding that the sales conversation is not about you, and how re-focusing the conversation on your clients will help both you and the client have a more comfortable sales conversation. The concept of Relationship Selling and how offering your services to your clients is the best way to show up for them. Nikki’s advice on how to make it as easy as possible for your clients to say “yes” to your services, and why booking a client’s next appointment before they leave is SO important. Reframing the idea of rejection as meaning “not yet” instead of “no,” so that you can proceed through the sales conversation with ease. Ask the question then zip it; the simple advantage to placing an invitation and leaving space for a response. Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project YouTube massage business videos

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Turn your passion for the work you do into a successful business that you love, all without burning out or selling out. Join host Mindy Totten, LMBT, CST-D, for weekly episodes about marketing and all things bodywork business. With clarity, empathy, and a dash of humor, we’ll dive into the nitty-gritty about what it REALLY takes to build a profitable and sustainable massage or bodywork practice. You do great work in the world. You deserve to make a great living doing it.