#156 - How to bring a dead email list back to life

In episode #156 of the Doing It Online podcast we share our *chefs kiss* strategy for bringing a dead email list back to life. If you're struggling with low email open rates or if you've been neglecting your list, then this is the episode for you. Kate shares a really simple and actionable process that you can complete in just a couple of hours to re-engage your list, increase your open rates, and give your list a kickstart.   Here's what you'll learn in the episode:   The importance of list hygiene and how to clean up your list How to create a segment of your most engaged contacts The importance of A/B split testing your subject lines The CPR email campaign: how to create three simple, text-based emails that will help to re-engage your list and increase open rates Tools and resources mentioned in the episode include:   ActiveCampaign ConvertKit MailChimp ChatGPT So, if you want to learn how to revive your dead email list and get more engagement from your subscribers, then listen to episode #156 of the Doing It Online podcast now!

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The Doing It Online Podcast with your host Kate McKibbin, where every week we‘re here talking nerdy, and sharing the things that actually work to help you do what you do online, but better, easier and with a ton more profit too.