Episode 115: Amazon Prime Day 2024 Insights

This week on Drive & Convert, Jon and Ryan discuss the July 2024 Amazon Prime Day event and its effect on the ecommerce landscape. 

Check out the full episode to learn:

  1. Pricing tactics used by brands leading up to, during, and after the event.
  2. Consumers' perceptions of deals and discounts.
  3. How the event may impact the upcoming holiday shopping season.

If you have questions, ideas, or feedback to share, connect with us on LinkedIn. We’re Jon Macdonald and Ryan Garrow.

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In this bi-weekly show, hosts Jon MacDonald (The Good) and Ryan Garrow (Logical Position) share their best advice for helping businesses drive high quality traffic to their site, and making sure that traffic converts from a visitor to a buyer. Subscribe if you want to become and expert in customer acquisition and conversion rate optimization.