DP 070: Using #GivingTuesday as a Launchpad for Growing Your Audience with Sean King

As we close in on the 4th #GivingTuesday, Sean King joins Beth to talk about using the event for more than a one day fundraiser. Sean brought together the arts organizations in Allentown, PA to create a bigger impact than any of them could have achieved on their own. He shares how collaboration can help improve visibility for arts and build excitement. GivingTuesday is gaining in recognition and there are more opportunities than ever for using it as a tipping point to grow.

Om Podcasten

Wonder what other organizations are doing to grow that you might not have thought of? Schools, nonprofits and associations have so much in common when it comes to attracting the right people, keeping them excited to be there and inspiring them to give back. From branding strategies to marketing programs and fundraising communications, organizations of all sizes are trying new ways to inspire action. In Driving Participation, Beth Brodovsky talks with marketers, fundraisers and consultants, exploring what what’s working to get people to show up, stick around and give back.