#256 - Zawwar Khan: Building Creator Led Brands 101

Zawwar Khan is the founder of Rel Brands, where he helps creators and youtubers from 2-20 Million subscribers ideate, manufacture, and scale CPG brands. Previously, Zawwar co-led and launched new consumer products for billion dollar brands like Doritos, Cheetos, and Olay, featuring product launches taking place on the Grammys and Super Bowl stages with talents like Lil Nas X, Post Malone, Matthew McConaughey, and Mila Kunis.

Om Podcasten

DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands. We talk with founders, marketers, platforms, creators and marketing & growth agencies to cover topics like brand building, social media, influencer marketing, website conversion, paid media, Facebook ads, consumer trends, email marketing, and more. If you're interested in the stories behind your favorite consumer brands, this podcast is for you.