#344 - David Protein’s $1,000,000 Week Launch with Cofounder Zach Ranen
Zach Ranen is the co-founder of David, a protein bar brand with products containing the highest protein-to-calorie ratio in the market. In this episode of DTC Pod, Zach shares insights on David’s R&D process, the importance of product-led growth, their pre-launch and launch strategies, their plans for retail expansion, and more.