DTC Archive: The Oodie's Davie Fogarty on getting to $400 Million FAST
To Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to the DTC Podcast, I’m Eric Dyck. Today we’re getting cozy with Davie Fogarty from The Oodie, the wearable blanket brand that reported earnings of over $400 Million dollars earlier this year. https://theoodie.com/ Davie is a born entrepreneur, dedicated to constantly learning and expanding from eCommerce into both SaaS and media. Settle in for deep insights on: ▪️Hiring your own replacement and how a proper merchandising hire helped save Davie over $50 million this year ▪️Why your product and the trend it’s based on matters more than any other part of your business ▪️Davie’s biggest mistake and why catching up on retail could get the oodie closer to a billion in 2023 Get comfy, you’re not going to want to miss this one…on with the show. Timestamps: 00:00 - Introduction to Davie Fogarty and his E-commerce journey 06:20 - Navigating the challenges of scaling E-commerce brands 12:50 - UDI's product differentiation strategy and leveraging unique designs 19:15 - The power of community engagement and social media marketing 27:40 - Unlocking growth opportunities with real-time trend analysis Hashtags: #EcommerceSuccess #BusinessScaling #ProductDifferentiation #CommunityEngagement #TrendAnalysis Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video