803. How to Create Instagram Reels That Grow Your Brand and Tell It's Story

In This Episode You Will Learn About: Being willing to pivot and change Three steps to growing your social media Creating habits and systems for success The thing that stops most people from making content Consuming intentionally   Resources: Instagram: @brock11johnson instaclubhub.prupel.com Thanks Brooklinen. Get $20 off a $100 purchase at brooklinen.com, promo code LORI Thanks Prose! Take your free hair quiz and get 15% off your first order prose.com/LORI Enter Lite Pink’s $2,800 holiday sweepstakes for a chance to win a stunning tablescape by StyleMeGHD and a ONE YEAR supply of Lite Pink, your new favorite rosé spritz. Text PODCAST to 310-496-8363 to get your questions answered on our Q&A segment or get coached on the show!   Show Notes: Brock Johnson is a master of online storytelling via social media. If you follow him on Instagram, you can learn so much about how you can up your game. Whether you’re growing a business, have aspirations of starting one, or simply recognize the benefit to having a following on social media, his advice is invaluable.   Question Highlights: What got you started on the path of social media? How do you get into the mindset of being open to pivoting? What are the steps to growing your Instagram following? Where do you start when you first get the idea for a product or offering but you have no audience? What are some mindsets that you’ve had to let go of to get to where you are today? What stops people from making the content they know they need to?   Guest Bio: Brock Johnson is a 24-year-old former college-athlete with a passion for helping others grow their brands using social media. His specialty is short-form video on Instagram and online storytelling! After less than two years in business, Brock reached a 6 figure income as a college student. As Co-host of the Build Your Tribe Podcast, instructor of multiple online courses, viral TikTok creator, and an Instagram marketing expert, Brock has helped thousands of entrepreneurs learn to build their business, even with limited time and money. He has a specialty in IG Stories and his mission is to help you grow your brand, and effectively market using these platforms.

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Where F*ck-Yes Dreams Come To Figure It Out. This is where your boldest dreams meet the raw, messy middle—the risks, the failures, and the “WTF am I even doing?” moments.  It’s funny, vulnerable, and real as hell, because chasing big goals isn’t a straight line—it’s a rollercoaster. Top 25 in Entrepreneurship on Apple Podcasts | Forbes Top 11 Female-Led Business Podcasts Hosted by Lori Harder, entrepreneur, podcast host, author and founder of CPG wellness & beauty company Glōci, and your go-to business bestie matchmaker. If you’re here, it’s because you’ve got big dreams and a million ideas, but you’re missing some pieces—and maybe some key people—to bring it all together. We got you. Follow along on Instagram too @loriharder for more inspiration just like this! This podcast is part of the YAP Media Network.