Ep 31: How Bret And His Father Built The World's Most Comfortable Shoes: KURU
How much of a role does finance play in building a brand? It might sound boring to some, although, it's everything. Bret and his father were no strangers to the numbers - that and a burning desire to create the best shoes possible, they set out on a mission. Today Kuru is one of the fastest growing brands in the space and listening to Bret's backstory, it's no surprise why - he's obsessed and constantly asks the questions most won't. Topics Covered: Why brand names matter and how to choose...