Concealed Gun Safe Maker Seeks New Markets

Tony Smith acquired TimberVaults, a direct-to-consumer seller of concealed gun safes, for expansion opportunities beyond firearms. He foresaw hidden storage of other valuables, such as jewelry and documents. That was in mid-2022. He's now learning the ropes of running an ecommerce business. In this conversation, he shares his early mistakes, operational decisions, and growth plans. For an edited transcript of the interview with embedded audio, see: https://pec-ly.com/?6n4dFor transcripts and embedded audio of all episodes, see: https://www.practicalecommerce.com/tag/podcasts

Om Podcasten

Ecommerce Conversations is the long-running weekly podcast from Practical Ecommerce, hosted by ecommerce entrepreneur Eric Bandholz.           •• Listen in as Eric interviews in-the-trenches founders and executives who address the essentials of launching, growing, and sustaining an online business. Hear their successes, mistakes, and plans — addressing customer acquisition, web traffic, marketing tactics, on-site conversion, shipping, favorite tools, funding, obstacles, and much more.    •• New episodes every Friday. Subscribe to the podcast here, and then read a condensed transcript at https://www.PracticalEcommerce.com/tag/podcasts.