For PeachyBbies, Slime Sells
PeachBbies launched in 2019 as a direct-to-consumer seller of slime, the squishy-stretchy substance, mostly for kids. Fast forward to 2022 and the company's TikTok and YouTube channels have a whopping 5 million and 1.5 million followers, respectively. PeachyBbies' co-founder tells the story.