Language Translation More than Language, Says LanguageWeaver.com Exec

There are more consumers that don’t speak English than those that do. And how to reach those non-English-speaking prospects is our topic today. Merely translating a website is only part of the challenge. To help us understand all of the issues surrounding the language translation of an ecommerce site, we are joined by Swamy Viswanathan, vice president for Language Weaver, a translation company. He speaks with Practical Ecommerce’s Kerry Murdock.

Om Podcasten

Ecommerce Conversations is the long-running weekly podcast from Practical Ecommerce, hosted by ecommerce entrepreneur Eric Bandholz.           •• Listen in as Eric interviews in-the-trenches founders and executives who address the essentials of launching, growing, and sustaining an online business. Hear their successes, mistakes, and plans — addressing customer acquisition, web traffic, marketing tactics, on-site conversion, shipping, favorite tools, funding, obstacles, and much more.    •• New episodes every Friday. Subscribe to the podcast here, and then read a condensed transcript at https://www.PracticalEcommerce.com/tag/podcasts.