ThePopcornFactory.com Goes Mobile

Mobile commerce is coming. Many merchants, both large and small, are contemplating their mobile commerce strategies, and one merchant that has just launched a mobile version of its ecommerce site is ThePopcornFactory.com. The person responsible for marketing that company and that site is Tom Russell. He’s senior vice president for the parent company of ThePopcornFactory.com, and he joins Practical Ecommerce’s Kerry Murdock.

Om Podcasten

Ecommerce Conversations is the long-running weekly podcast from Practical Ecommerce, hosted by ecommerce entrepreneur Eric Bandholz.           •• Listen in as Eric interviews in-the-trenches founders and executives who address the essentials of launching, growing, and sustaining an online business. Hear their successes, mistakes, and plans — addressing customer acquisition, web traffic, marketing tactics, on-site conversion, shipping, favorite tools, funding, obstacles, and much more.    •• New episodes every Friday. Subscribe to the podcast here, and then read a condensed transcript at https://www.PracticalEcommerce.com/tag/podcasts.