Twiggle CEO on Site Search Expectations

By some estimates, more than half of the visitors to an online store will use that store's site search to find products, and hopefully make a purchase. This fact alone makes ecommerce site search important. Since, something less than an effective site search, frankly means that you're failing to meet your customer's expectations. Today we're going to speak to Dr. Amir Konigsberg, the cofounder and CEO of Twiggle, a search engine that helps ecommerce sites, or an ecommerce site search think the way that customers think.

Om Podcasten

Ecommerce Conversations is the long-running weekly podcast from Practical Ecommerce, hosted by ecommerce entrepreneur Eric Bandholz.           •• Listen in as Eric interviews in-the-trenches founders and executives who address the essentials of launching, growing, and sustaining an online business. Hear their successes, mistakes, and plans — addressing customer acquisition, web traffic, marketing tactics, on-site conversion, shipping, favorite tools, funding, obstacles, and much more.    •• New episodes every Friday. Subscribe to the podcast here, and then read a condensed transcript at https://www.PracticalEcommerce.com/tag/podcasts.