Copywriting is one of the most important tools an eCommerce business owner needs in order to attract the right audience to their website, then convert those browsers into customers and turn customers into raving brand advocates! So why do so many brands struggle with it? My lovely friend and fellow marketing nerd Nadine Nethery from Can Do Content joins me in this episode to help breakdown why copy is so important and how to choose the right copywriter for you.
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If you are an online store owner or eCommerce brand founder, you have FINALLY found your village! This podcast is for women growing their eCommerce business yet struggle with marketing, brand, direction, and how to get more sales. You will learn from and be inspired by the most exciting and successful female-founders and marketing experts in the industry as they share their lessons on marketing, mindset, makin’ more sales, and how to ease the business growing pains
I’m Lisa Byrne, an eCommerce Marketing Mentor for women with 20 years of experience in marketing. I’m a Mum of 2, an online shopping addict, a secret introvert, and a massive champion for women in business.
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