Black Friday Tips 2022 - Keep Optimising

In this episode, we have everything you need to know to make this year's Black Friday (and the whole holiday season!) super successful for your business. Our 7 eCommerce experts share powerful advice that is going to help you end this year on a high for your business, despite all the crazy stuff that's going on right now. Our experts are...Burc Tanir, PrisyncJordan Owen, MollieJessica Totillo Coster, eCommerce BadasseryArnaud Betourne, Nest CommerceChaya Oosterbroek, YoastMark Hook, BrightpearlMonica Sharma-Patnekar, Business with MonicaExpect to listen to this one twice!Get all the links and resources we mention at KeepOptimising.comEpisode sponsored by KlaviyoThis podcast uses the following third-party services for analysis: Podsights - https://podsights.com/privacy

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Trying to work out how to acquire more customers? Need to improve customer retention? Or just looking for some reassurance you’re on the right track? That’s what the eCommerce MasterPlan is here for. Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing. Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from. Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU. Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/