Fashion brands falling short on climate action
In this episode, host Philip Berman sits down with Michael Schragger, Founder & Executive Director of the Sustainable Fashion Academy, to discuss the fashion industry's complex journey towards sustainability. Fresh off the release of STICA’s Progress Report from the end of 2024, Schragger gives a unique insight into the successes and challenges Scandinavian fashion companies face striving to meet climate targets, with lessons for the whole industry.. We discuss: Surprising findings from his annual survey of 55 leading Scandinavian companies working in this sector; The Sustainability Paradox - why companies struggle to align financial growth with environmental goals; The role of EU regulations in shaping corporate behavior and forcing faster change; Why circular business models are struggling to take off. Looming large over the whole conversation is the question of whether the mass fashion industry can truly redesign itself to meet climate targets, or are current models unsustainable? Please also visit the Ecotextile News website to find out more about this issue.