How Refinery29 Co-Founder Piera Gelardi Uses Creative Play to Succeed (and Have Fun!)

Piera Gelardi isn't the typical CEO. The entrepreneur, mama, and storyteller passionate about bringing out the creativity in everyone, championing women and the power of play. As co-founder and executive creative director for Refinery29, Piera built a trailblazing brand that expanded the way media and advertising represented women. Her brand-new venture, Wild Things World, aims to combat perfectionism and burn out by delivering experiences that support creative play. We talked about building momentum, how reframing the way you see things changes the outcome and fully embracing playfulness into your daily routine. 

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Award-winning journalist Victoria Leandra sits down with the movers and shakers of our culture for honest and intimate conversations about the challenges they’ve overcome to reach their current success. We ask guests about the concrete steps they’ve taken and habits they’ve adopted in the journey to their achievements and we talk about what in their ADN (DNA in English) makes them the extraordinary and unstoppable people they’ve become today. New episodes every Monday morning! Follow us @eladnpodcast to keep the conversation going.