#13: How Beverly Drives Engagement, Replies, and Real Connection with Email Marketing Beyond Just Sales

This week, we’re joined by Beverly, a business owner who has mastered the art of building real email community and connection—not just collecting subscribers. She shares her journey from feeling unheard in her emails to sparking meaningful conversations and replies. We talk about what community-building through email really means, her go-to lead magnet types, how she selects email service providers, and the impact of switching from traditional list-building to a more intentional, connection-...

Om Podcasten

Podcast Mission:
To reveal what actually works (and what doesn’t) in email marketing by showcasing real-life experiments, successes, and flops—helping listeners learn actionable strategies for better open rates, list growth, engagement, and sales.


Email Marketing Experiments is the podcast that pulls back the curtain on what actually works in email marketing—and what flops.


In here, you discover the behind-the-scenes of failed and successful email marketing campaigns


From welcome sequences to sales campaigns, list growth strategies and more,  we test ideas, break down results, and spill the tea.


Whether you own an email list or manage one for clients, this show is your guide for smarter, data-driven email marketing.


Think it. Test it. Share it. Learn from our wins and losses—so you don’t have to repeat them.