Developing a consultancy offering in an agency, with David Angus - Chief Strategy Officer at Curated Digital

Welcome to Episode 48 of the Employer Content Marketing Pod.  I chat with With David Angus, Chief Strategy Officer at Curated Digital , about his experience in developing a consultancy offering in an agency. Business’s ability to adapt is as important now more than ever - especially in the world of marketing where agencies need to constantly add value and differentiate from their competitors. So having a consultative approach and offering is a big conversation worth having. David and I chat about the challenges and opportunities he's experienced and why a consultative approach is important for many businesses.  Thanks for listening. Chris Le’cand-Harwood Host of the Employer Content Marketing Pod Director of the Content Marketing Pod Ltd www.contentmarketingpod.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/employercontentmarketing/message

Om Podcasten

Did you know that only 21% of employees are engaged with their work? That's $8 trillion in lost productivity [Gallup's State of the Global Workplace report]. The principles of content marketing can influence necessary changes in employer branding and talent marketing. Chris Le'cand-Harwood - Strategy & Production Lead at Content Marketing Pod Ltd - is joined by experts in employee engagement, marketing, employer branding, and talent acquisition about how to make workplaces more engaging. We share tips, strategies, and stories to help companies attract, engage, and retain the right talent.