Future Content Trends [Part 2] Talking Mr Beast, Formula 1 & The NBA, with Nick Francis - Casual

In Part 2 of this Future Content Trends mini-series, I chat with Nick Francis - Co-Founder of Casual - about which brands are winning with these content trends. We talk about some great examples - from Mr Beast to The NBA to Formula 1 and Nick shares why they are winning.    And, most importantly, Nick talks about what brands can learn from these successes and apply them to their own content in 2023, and beyond.   Casual have produced 1,000s of videos in the employer and consumer marketing spaces for over 15 years, so Nick is well placed to talk about this important topic.   This is a must-watch for employer brand/marketing of talent acquisition teams.    Links of content mentioned in this episode:  ✅ Mr Beast https://www.youtube.com/user/mrbeast6000 ✅ NBA - Hoop Cities https://youtu.be/r_EUkDJnGkM ✅ Drive to Survive https://www.youtube.com/watch?v=eokeG5lVAWY  And here's Nick on LinkedIn https://www.linkedin.com/in/nickfrancisfilm/ 🔮⚙️Future Content Trends Workshop - TBC February 2023 ⚙️🔮 Nick will be running an online workshop to give you some practical actions to help you leverage these trends - SIGN UP to the newsletter and I'll send you an invite when the date is confirmed https://www.employercontentmarketingpod.com/ Thanks for watching. Thanks for listening.    Chris Le'cand-Harwood Host of the Employer Content Marketing Pod  Director - Strategy & Production Lead at the Content Marketing Pod Ltd  --- Send in a voice message: https://podcasters.spotify.com/pod/show/employercontentmarketing/message

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Did you know that only 21% of employees are engaged with their work? That's $8 trillion in lost productivity [Gallup's State of the Global Workplace report]. The principles of content marketing can influence necessary changes in employer branding and talent marketing. Chris Le'cand-Harwood - Strategy & Production Lead at Content Marketing Pod Ltd - is joined by experts in employee engagement, marketing, employer branding, and talent acquisition about how to make workplaces more engaging. We share tips, strategies, and stories to help companies attract, engage, and retain the right talent.