Is employer branding too slow for today? With Angela Siddall, Senior Global Director of Talent Attraction, Experience & Inclusion at Veeam

In this episode I chat with Angela Siddall, who is Senior Global Director of Talent Attraction, Experience & Inclusion at Veeam Veeam is a fast-paced software company and the leader in backup solutions that deliver Cloud Data Management™.  So, pace is important in a company like Veeam. We talk about what Ange has been up to at Veeam and the traditional approach to employer branding.  Is employer branding too slow for the fast-paced, ever-changing, ever-demanding world we live in today? Given the speed of the tech industry,  the answer was "yes, it certainly can be".  My chat with Ange talks about her role at Veeam, how they approach business, and if organisations need to take a more agile and iterative approach to employer branding. Get your employer branding work out of the sandbox and into the real world quickly and create content at pace. And don't be afraid to try something new.  What do you think? Thanks for listening.  Chris Le'cand-Harwood Social Media & Content Marketing Strategist www.lch.social 

Om Podcasten

Did you know that only 21% of employees are engaged with their work? That's $8 trillion in lost productivity [Gallup's State of the Global Workplace report]. The principles of content marketing can influence necessary changes in employer branding and talent marketing. Chris Le'cand-Harwood - Strategy & Production Lead at Content Marketing Pod Ltd - is joined by experts in employee engagement, marketing, employer branding, and talent acquisition about how to make workplaces more engaging. We share tips, strategies, and stories to help companies attract, engage, and retain the right talent.