EAW03 - Bec Derrington Shares How To Gain Free Publicity to Lift Your Profile

In this interview, Bec talks about Media Relations and how to Gain Free Publicity. Why she set up SourceBottle and the resistance she initially encountered; how social media, especially Twitter, was instrumental to her success; as well as sharing tips for successfully pitching to a journalist; and how to avoid being 'bland'. PR is a key tool ambitious women can use to build their profile and personal brand - so listen in.

Om Podcasten

Welcome to the empowering ambitious women podcast helping you to smash through the glass-ceiling to reach your full potential. Enlightening, challenging and empowering this show celebrates ambitious women and empowers women with big dreams who just know they were born to play a big game. Many women struggle with issues like advancing their career, owning their worth, and having visibility and influence. Our guests are extraordinary ambitious women and leaders who step up and share their personal stories of struggle, their insights and ups, and downs on their journey toward success. The best learning and empowerment comes from the ambitious women who have to lead the way. We believe that every woman is capable of achieving anything she desires. We are focused on having an impact and turning talk into action to bring about change with advancing women.