Organize Your Content Marketing With the KLT Method

Do you struggle with what to post and why? Maybe this framework can help… The KLT method is a content marketing framework to take big ideas and turn them into an actionable plan. How does the concept work? Think about how often you post, what you post, and what category it would fall into these: 70% of your content is Knowledge20% of your content is about what your brand Likes and what Life is like10% is about Trust (AKA vulnerability)This gives your audience a good idea of the insights they ...

Om Podcasten

A podcast for the thinkers in freight. Everything is Logistics is hosted by Blythe Brumleve and we're telling the stories behind how your favorite stuff (and people!) get from point A to B.  Industry topics include freight, logistics, transportation, maritime, warehousing, intermodal, and trucking along with the intersection of technology and marketing within the industry. 126k downloads and rated as a top 5% podcast out of all industries and growing. Follow along to stay curious and become a better thinker in freight.