Overworked Marketers, Proving ROI, and Debunking Video View Myths
While some marketing departments can grow in a tough economy, the reality is when times get tough, most marketing budgets are slashed. So what to do when you feel overworked and unsure if you're headed in the right direction? You have a 'come to Jesus' moment where you have to look realistically at the stats that matter and put them into perspective relative to your overall business goals.That's our main focus in today's solo show as a breakdown of measuring success in today's modern freight ...