Study Reveals Marketing Ideas That Shippers Won't Hate
One of the top-three podcast episodes we've ever published was a 2020 study revealing the tactics sales teams need to adopt to approach shippers. The reason this episode was so popular is that it's one of the few resources carriers and brokers have with communication and marketing preferences straight from the mouths of 100 shippers. The study by Logistics Marketing Advisors is released every two years so in today's episode, we're reviewing allllllll the things brokers and carrier...