Adrian Swinscoe and Punk CX

Customer Experience is growing up. As it is entering adulthood, it also might be losing its edge. We talk with Adrian Swinscoe about how to make CX more Punk Rock. In his book "Punk CX", Adrian tries to bring CX back to its roots. Getting rid of the overproduction, the reliance on metrics, and profit primary focus, CX might find its way back from normality and embrace its punk rock foundation.

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This is experience by design, a podcast that brings new perspectives to the experiences we have everyday. Does standing in line always have to suck? Why are airports so uncomfortable? What does it mean to be loyal to a brand? Why do you love being connected but dislike feeling tethered to your smart phone? Can we train people to care about the climate? Join Sociologist Gary David and Anthropologist Adam Gamwell on an expedition to the frontiers of culture and business through the lens of human experience. We're here to make sense of the madness with leading psychologists, cognitive and social scientists, entrepreneurs, and business leaders.